I’m so glad we decided to work with Sorted Communications to produce the Arrow. They delivered high quality work and they were always flexible and responsive, especially when it came to meeting tight deadlines. Above all, they were a pleasure to work with. It was great to know that the Arrow was in safe hands.
Ruby Bhattal, Head of Communications (at time of assignment), Nottingham City Council
In early 2022, Nottingham City Council’s communications team approached Sorted Communications for support with the production of their residents’ magazine, the Arrow.
The Arrow is produced three times a year and is designed to provide residents with an easy to digest summary of key information, improvement projects and special events. It is primarily shared digitally, but a limited number of copies are also printed to be placed in specific locations such as GP surgeries. During 2022, we worked on all three editions and were also asked to support with additional projects during their busy summer holiday period.
Liaising with multiple contacts on content, imagery and design
Working alongside a key contact in the council’s communications team, we liaised with people across the council to source draft content and imagery. Once received, our team carefully edited the content to make sure it was concise and easy to understand for a wide range of audiences, including applying plain English and removing jargon, acronyms and unnecessary information.
Using the page plan supplied, we then worked closely with the council’s preferred designer to bring everything together in an engaging and on brand digital magazine. This included sourcing additional images as needed, supplying branding for stand-alone programmes and reviewing and feeding back on draft versions.
Finally, we made sure that all contributors had a chance to give a thumbs up to their designed pages and liaised with the designer to make any last-minute changes.
For more information about Nottingham City Council, go to nottinghamcity.gov.uk.