Promoting the work of the Association of Professional Healthcare Analysts to grow membership

Since 2020, Sorted Communications has been providing flexible and responsive communications support to the Association of Professional Healthcare Analysts (AphA).

Working with the team at Sorted has been invaluable to us as we develop and improve our promotion and communication methods. They are experts in getting to the heart of what we’re trying to communicate and bringing in the unique voices of our members and our volunteers. Aside from the quality of their work, they are all fantastic people to work with: friendly, flexible and incredibly supportive of our aims.

Rony Arafin, Chief Executive, AphA

The image entirely consists of clipboards and sheets of paper displaying various multi-coloured graphs. A pale blue pencil sits across one of the graphs, towards the right side of the photo.

AphA aims to raise the profile of healthcare analysts and provide a professional support network, including professional registration. With 12 branches in the UK, AphA has more than 800 members who work at various levels in health and social care organisations.

As they look to grow the membership, AphA’s team of voluntary directors recognised a need to promote the organisation’s fantastic work, and that of its members, more proactively and to a wider audience.

The team at Sorted Communications has helped with a range of different tasks, from carrying out interviews and writing articles for AphA’s members’ magazine and blogs for their website, to proofreading and editing documents and offering advice on how to promote the benefits of AphA membership.

For more information about AphA, go to aphanalysts.org.